A brilliant contribution at the recent W2D2023 Conference came from Argentina via Carmen Olivetti, in the shape of a public information campaign aimed at raising awareness of the importance of translation.
Pretty sure it will make you smile – and admire their tactics.
The Colegio de Traductores Públicos de la Ciudad de Buonos Aires produced this fantastic video. One warning though – turn the sound down if you share an office… 😉
See also the hard-hitting Canadian OTTIAQ campaigns here.